How to build a copywriting brand that sticks

How to build a copywriting brand that sticksIn the intricate tapestry of copywriting, where every thread is a word and every color a nuance

How to build a copywriting brand that sticks

The subtle art of curiosity in copywriting

The subtle art of curiosity in copywritingIn the digital age, attention is the new currency. Unfortunately, capturing and maintaining your audience's interest is like

The subtle art of curiosity in copywriting

How to write deadly-good bullet points

How to write deadly-good bullet pointsAlright, let's talk about bullet points - yes, those tiny little dots you see in lists. Now, you might

How to write deadly-good bullet points

Zen and the art of copywriting

Zen and the art of copywritingZen is a millenary Japanese philosophy rooted in mindfulness, simplicity, and embracing imperfection. It's about being fully present and

Zen and the art of copywriting

Was David Ogilvy a lousy copywriter?

Was David Ogilvy a lousy copywriter?Dubbed by many as the father of modern advertising, David Ogilvy was an undisputed genius. And just as it

Was David Ogilvy a lousy copywriter?

The true power of quotations

How to use the power of quotations to instantly earn trust and authorityOne of the easiest ways to get attention to any marketing piece

The true power of quotations

Ted Nicholas: Headlines that sell millions

Ted Nicholas: Headlines that sell millionsIf a copywriter who has sold more than $6 billion worth of products shared a few pointers about writing

Ted Nicholas: Headlines that sell millions

3 Easy tips to make your copy feel warm & personal

3 Easy tips to make your copywriting feel warm & personalHave you noticed that while surfing the web, some websites make you feel warm,

3 Easy tips to make your copy feel warm & personal

How to build a copywriting swipe file

How to start your own copywriting swipe fileYou’ve heard it before: “If you want to succeed, you must model after those who’ve already succeeded”.

How to build a copywriting swipe file

Do you have a copywriting schedule?

Do you have a copywriting schedule?When it comes to copywriting, there’s little doubt that we need to be our best, most cogent selves when

Do you have a copywriting schedule?

What is Copywriting?

What is Copywriting?There are as many definitions to copywriting as there are copywriters in this world. In a strict sense, copywriting is the act

What is Copywriting?