The Copywriting Blog

Why your marketing is getting ignored (and how to fix it)

It stings. You’ve spent hours crafting the perfect email. You’ve agonized over every word on your website, especially the headlines.

Chatbots have the potential to change the way we do business, their success depends almost entirely on the quality of their

In the intricate tapestry of copywriting, where every thread is a word and every color a nuance of creativity, standing out…

In the digital age, attention is the new currency. Unfortunately, capturing and maintaining your audience’s interest…

Alright, let’s talk about bullet points – yes, those tiny little dots you commonly see in lists. Now, II knowyou might be thinking…

Did you ever imagine that George Costanza, the lovable goofball from Seinfeld, could have a few golden email marketing…

While Zen may seem like an unlikely partner for a copywriter, the principles of this ancient philosophy can actually help…

The Wizard of Ads is not your run-of-the-mill advertising book. It is a journey of discovery. A path to enlightenment. And a treasure…

Dubbed by many as the father of modern advertising, David Ogilvy was an undisputed genius. And just as it happens with most geniuses…

One of the easiest ways to get attention to any marketing piece you write is to start with a famous quote. Because of their structure…

If a copywriter who has sold more than $6 billion worth of products shared a few pointers about writing headlines that sell. Would you…

Have you noticed that while surfing the web, some websites make you feel warm, cozy and welcome; while others feel cold enough…

Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]